Today’s News:

1. Malvika Mehra joins Good Glamm Group as CCO
Malvika Mehra has joined the Good Glamm Group as Chief Creative Officer. Mehra was consulting independently, prior to this appointment. At Good Glamm Group, Mehra will be leading strategy and creative for brands across the portfolio.

2. Airtel Payments Bank appoints Shilpi Kapoor as CMO
Airtel Payments Bank has announced the appointment of Shilpi Kapoor as Chief Marketing Officer. Kapoor has previously been associated with Bharti Airtel as Head – Marketing and Communications.

3. BoAt elevates Prejith Narayan
BoAt has announced the elevation of Prejith Narayan as Chief Business Officer. Prior to this, he was Senior Vice President – Sales And Marketing.

4. Dipashree Das exits Netflix
Dipashree Das has stepped down from her role as head, content and brand marketing at Netflix India. She was responsible for the OTT company’s marketing leads and business films portfolio.

5. Report: 65% watched IPL22 on TV, 29% on digital
Axis My India’s latest India Consumer Sentiment Index (CSI) for July highlights that 25% of Indians watched IPL this year. The survey further discovered that 65% have watched IPL through television and 29% through digital platforms.