Top News:

1. Pintola gets Sunil Chhetri
Pintola has announced its collaboration with footballer Sunil Chhetri. This is Chhetri’s first-ever association with an FMCG brand. With this partnership, the brand aims to reach out to a sports enthusiast’s consumer base.

2. Havas Life Sorento appoints John Mathew as President
Havas Life Sorento (HLS), the health division agency of Havas Group India, has announced the appointment of John Mathew as President. John will oversee the HLS business in collaboration with the Global Havas Health & You (HHY) team.

3. Publicis Worldwide appoints Nitin Sharma as SVP & Head of Client Services
Publicis Worldwide India, part of the Publicis Groupe network in India, has announced the appointment of Nitin Sharma as Senior Vice President & Head of Client Services. Nitin would be based out of Mumbai and report to Oindrila Roy, MD, Publicis Worldwide India.

4. Ampere: Netflix projected to earn $1 bn ad revenue from APAC by 2027
A report by Ampere says that among the three biggest regions globally, Asia Pacific will earn a greater percentage of its ad tier revenue from subscriptions (38% vs. 34% in North America and 30% in Western Europe) due to relatively low advertising rates.

5. IAA Global re-elects Pradeep Dwivedi as VP & Area Director of APAC
Pradeep Dwivedi, Group CEO of Eros Media World Plc, has been re-elected as the VP and Area Director for the International Advertising Association (IAA) APAC region for 2022-24 and will continue to be a member of the Global Board Of Directors.