At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top Headlines of the day:
1. Disney+ Hotstar VIP Launches ‘Watch with friends’ Feature
As the 13th edition of the Dream11 IPL 2020 nears its finale, Disney+ Hotstar VIP has introduced a new feature, ‘Watch with your friends’ that will allow users to video chat with their friends while watching the live stream of the match, all on a single screen. According to exchange4media, users can add up to 5 friends in portrait mode with an option of listening to the sports commentary over their conversation and control the volume of each to customize their experience.
2. Apple to Roll Out Privacy ‘Nutrition Labels’ Too App Store Listings
Apple is all set to roll out privacy ‘nutrition labels’ to their App Store listings, detailing how they intend to collect data from users. To be launched on 8 December 2020, the new feature is designed to empower users to make informed choices before they download an app. As reported by campaign Asia, the privacy feature will make it easier for users to understand how apps track their activity.
3. Hyatt Hotels Appoints Nikita Das As Cluster Director of Marketing
Hyatt Hotels has appointed Nikita Das as the cluster director of marketing, as per The Economic Times. In her new role, Das will take charge of overseeing marketing communications for Grand Hyatt Mumbai hotel and residences and other Hyatt Regency properties across the country.
4. Apurva Chamaria Appointed as SVP & Chief of Staff at Tech Mahindra
Apurva Chamaria has been appointed as SVP and Chief of Staff to the CEO and MD of Tech Mahindra. Prior to this, he was Chief Revenue Officer (CRO) at RateGain. As per exchange4media, Chamaria was earlier associated with HCL Technologies for over 12 years in various senior roles.
5. Netflix Launches TV Channel in France
Netflix has announced its foray into real-time, scheduled programming with its first linear content TV channel in France. The channel, called Netflix Direct, will be available to Netflix streaming subscribers and will air French, international and US feature films and TV series that are available on the streaming platform, reports The Verge. The channel will initially be available in select areas in France, with plans to expand through December.
