November 19, 2019
November 19, 2019
Research:
ByteDance plans music streaming service in December
September 13, 2017
September 13, 2017
Marketing:
How do you build accountability in mobile advertising? Vasuta Agarwal covers some of the best practices that can be undertaken to maximize brand safety in the mobile advertising ecosystem, and diminish chances of ad fraud.
August 4, 2017
August 4, 2017
Marketing:
Digital media didn’t come with rules or traditions, making it less transparent. The article explains why advertisers should understand strategies and tactics laid out by agencies as well as prioritize the analysis of results received.
