Ad Review
Articles in Ad Review
February 11, 2018
Research:
Fierce Competition: Ushnota’s Top 10 Super Bowl LII Ads
The competition between brands during the Super Bowl season is fierce. Ushnota Paul lists down her favourites...
February 11, 2018
Advertising:
Noted Recent Campaigns: Jan/Feb 2018
Ritwika Gupta reviews the commercial messages that caught her eye in the months of January and February 2018.
February 10, 2018
Advertising:
High On Humour And Celebrities – Super Bowl 2018 Top 10 Ads
Over the years, advertising during Super Bowl has become a competition for brands. Here are Ritwika Gupta's top 10 rankings.
January 19, 2018
Advertising:
Horlicks’ New Campaign ‘Fearless Kota’ Throws Light On An Important Social Issue Of Today
The brand takes up the case of student suicides to send across a powerful message.
January 18, 2018
Advertising:
Asian Paints’ New Campaign #HomesNotShowrooms Is A Warm Tale About Your Home
This beautiful commercial talks about creating a ‘home’ as opposed to a ‘house’…
January 15, 2018
Advertising:
Vodafone’s Beloved Pug Is Back And This Time With An Entire Pack!
Another heartwarming gem is out of the Vodafone stable with the #StrongerTogether campaign…
January 11, 2018
Advertising:
“Peeing On This Ad May Change Your Life”, Says IKEA
IKEA’s new print ad is whacky, unconventional and rather interactive!
December 24, 2017
Advertising:
Huawei’s 2017 Christmas Campaign For Europe Aims To Raise Money For Save The Children
It also talks about embracing a clean eating, yoga loving, modernised Santa Claus.
December 21, 2017
Advertising:
Thums Up Charged: Does It Really Pack More Thunder?
How does the new spot for Thums Up Charged compare to spots from the brand's 40 year old history?
December 18, 2017
Advertising:
Easter Eggs & Eminem’s ‘Revival’
A patient of 'Atrox Rithimus'? Here's rap music to the rescue.