Advertising Industry

Articles in Advertising Industry

Advertising:

Melt TV | Episode 02 | John Seifert

John Seifert in conversation with Anant Rangaswami about the state of the ad agency business, and how a network agency can stay relevant to the marketer.

Marketing:Videos

Melt TV | Episode 01 | Chuck Porter

Marketing is more important now than ever before. How can the advertising agency business adapt? Chuck Porter answers in this interview.

Advertising:

Piyush Pandey: “Lack Of Patience Is Detrimental To Good Business”

"If every interaction is transnational, then it's not a relationship. Then it's 'dhandha'."

Advertising:

Ready To Melt: Podcast Episode 12

Kevin Swanepoel (CEO, The One Club for Creativity) on the state of Indian advertising, creative communications around the world, and the business of awards.