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Articles in Advertising

Advertising:

Melt TV | Episode 83 | Dave Trott

Why advertising isn't marketing.

Marketing:

Creative Picks | 1 May 2020 | Marketing Campaigns | Burger King, BBlunt, Cadbury

Ritwika Gupta reviews marketing initiatives by Burger King, BBlunt and Cadbury.

News:

Melt In A Minute | WPP CEO Mark Read In Mumbai & More

In other news, Huma Qureshi has been promoted to chief communications Officer for Grey group, Asia-Pacific, Middle East, and Africa

News:

Melt In A Minute | Twitter Posts $1.01bn In Q4 Revenue, Uber India’s Manish Lath Gupta Moves On & More

Meanwhile, Ministry of Health and Family Welfare to impose jail term and fine under Drugs And Magic Remedies Act

Advertising:

Creative Picks | EP 149 | Nike, Oreo & Heineken

Madhuwanti reviews ads by Nike, Oreo and Heineken

News:

Melt In A Minute | Tiktok received maximum takedown requests from India & More

Meanwhile, Volkswagen bids goodbye to its iconic car Beetle, after more than eight decades with an integrated campaign

Advertising:

Creative Picks | EP 145 | Christmas Special: Argos, Hafod Hardware & Ikea

Here's a look at our favourite Christmas ads of 2019

News:

Melt In A Minute | Travis Kalanick To Leave Uber’s Board of Directors & More

From Travis Kalanick bidding goodbye to Uber to Amazon seeing 6x growth in India's smart home customers base, a look at today's top headlines

News:

Melt In A Minute | Havas Group Makes Its Third Acquisition Of The Year & More

From Havas Group making its third acquisition in India to Facebook to advertise during Super Bowl for the first time, a look at today's headlines

News:

Melt In A Minute | Coca-Cola Appoints Manolo Arroyo As CMO, Shikha Kapur Quits Fox Star Studios & MORE.

From Coca-Cola appointing Manolo Arroyo As CMO to McCann North America elevating Devika Bulchandani As president, here are the top headlines of the day.