August 12, 2019
August 12, 2019
Research:
Flame grilled marketing, served up Burger King style by global CMO, Fernando Machado.
August 12, 2019
August 12, 2019
Research:
Everyone wants a piece of the world's largest religious gathering of people.
August 11, 2019
August 11, 2019
Advertising:
Digital consultant Shubho Sengupta paints a picture for the future.
August 11, 2019
August 11, 2019
Advertising:
Arre and Hotstar debate on the strengths of the content platforms in this panel discussion from Zee MELT 2019.
August 8, 2019
August 8, 2019
Research:
Behavioural science decoded for advertising and marketing minds by Rory Sutherland.
August 8, 2019
August 8, 2019
Advertising:
Dave Trott is all about creativity, and simplicity.
August 6, 2019
August 6, 2019
Marketing:
RS Sodhi on the secret sauce that fuels Amul.
July 31, 2019
July 31, 2019
Advertising:
Ritwika Gupta reviews ads by Virgin Trains, Old Spice and China Airlines.
July 12, 2019
July 12, 2019
Marketing:
Carrie Hammer has challenged the fashion industry to reassess what is perceived as beautiful. She believes in role models, not runway models.
