Anant Rangaswami
Articles in Anant Rangaswami
April 22, 2019
Marketing:
Melt TV | Episode 27 | Brands At The Kumbh Mela
How did brands and corporates leverage the world's biggest gathering of people?
April 13, 2019
Marketing:
Melt TV | Episode 26 | Sustainability & Corporate Reporting
The how and why of sustainability and corporate reporting, from Arvind Agrawal (CEO, AICL) and Harsh Purohit (Founder Director, Cognito India).
April 5, 2019
Advertising:
“India Is The Country Of The Future”
"We think that India is the continent of the future. We are behind - in the 19th century - and you are in the 21st century".
March 18, 2019
Media:
Melt TV | Episode 22 | Unmetric’s Lakshmanan Narayan
Social Media Benchmarking VS Content Intelligence
March 14, 2019
Research:
Melt TV | Episode 21 | Rajan Anandan (VP – SE Asia & India), Google
"Voice is the new black on the Internet."
March 11, 2019
Research:Videos
Melt TV | Episode 20 | Prakash Varma (Nirvana Films)
"Ideally, the marketer is not required on the sets of an ad film."
March 11, 2019
Research:Videos
Melt TV | Episode 17 | Ariel’s #ShareTheLoad Campaign
Why does P&G India choose to continue the campaign?
March 11, 2019
Research:
Melt TV | Episode 16 | Pradeep Guha & The IAA World Congress
What to expect from the 44th IAA World Congress?