May 28, 2024
May 28, 2024
Marketing:
Exploring #ShareTheLoad, a case study of purpose-driven marketing done right.
May 6, 2023
May 6, 2023
Advertising:
"Being a force for good definitely translates to growth."
August 13, 2022
August 13, 2022
Advertising:
"The advertising industry is facing an identity crisis."
March 23, 2020
March 23, 2020
Advertising:
This week, Ritwika Gupta reviews ads by Parachute Advansed, Apple and Ariel.
March 23, 2020
March 23, 2020
Advertising:
#ShareTheLoad returns. And this time, it's championing "equal sleep".
June 21, 2019
June 21, 2019
Advertising:
The ads by Ariel, Gillette and Budweiser that caught our attention this week
March 11, 2019
March 11, 2019
Research:Videos
Why does P&G India choose to continue the campaign?
