ASCI
Articles in ASCI
November 20, 2021
Advertising:
Melt TV | Episode 143 | Subhash Kamath
"With great creative power comes great responsibility."
October 22, 2021
News:
Melt Update | 22 Oct | Twitter Acquires Group Chat App Sphere & MORE
Meanwhile, the Advertising Standards Council of India (ASCI) in collaboration with Futurebrands unveiled the GenderNext study.
May 27, 2021
News:
Melt Update | 27 May | Amazon Acquires MGM for US$8.45 Billion & MORE
In the digital space, ASCI has unveiled the final guidelines for influencer advertising.
May 17, 2021
News:
Melt Update | 17 May | Mediabrands Launches Mediabrands Content Studio in India & MORE
In the OTT space, Amazon India has launched ‘miniTV’, a free video streaming service.
May 13, 2021
News:
Melt Update | 13 May | YouTube Announces $100 Million Creator Fund for ‘Shorts’ & MORE
In other news, Nikhil Gandhi quits TikTok.
February 22, 2021
News:
Melt Update | 22 Feb | OLX Appoints Gautam Thakar as Global CEO, OLX Autos
Meanwhile, Advertising Standards Council of India (ASCI) has released draft guidelines for advertising by influencers on Facebook, Twitter and other social media platforms.
January 29, 2021
News:
Melt Update | 29 Jan | YouTube Tests New feature to Make Short Clips & MORE
In global news, Publicis Groupe has named Natalie Lam as its first group-level chief creative officer for Asia Pacific, Middle East and Africa.
November 24, 2020
News:
Melt Update | 24 Nov | Mondelez Hires MediaMonks And Publicis Groupe For Global Content Production & MORE
In other news, Prasanna Kumar has quit WPP to join Alibaba Group as Global Media Director
October 29, 2020
News:
Melt Update | 29 Oct | WPP Posts Revenue of £2,969 Million for Q3 & MORE
In other news, Procter & Gamble India will be setting up a Rs 400 crore India Growth Fund to collaborate with local suppliers of raw materials, finished goods and packaging materials, services and go-to-market innovations.
October 23, 2020
News:
Melt Update | 23 Oct | Flipkart To Invest Rs 1,500 Crores in Aditya Birla Fashion and Retail & MORE
Meanwhile in the digital world, Facebook has announced that it will charge businesses for selected services on the WhatsApp Business app.