Creative Picks

Articles in Creative Picks

Media:

Melt TV | Episode 257 | Sam Balsara Explains Why “Indian AdEx Has Hit A Speed Breaker” & More

"Advertisers should focus on volume growth, not just profit growth."

Research:

Creative Picks | 28 March 2022 | Red Bull, Dixcy Scott & Simulate Nuggs

Bike stunts, flying chickens and a body-language expert.

Advertising:

Creative Picks | 7 March 2022 | Whisper, 7Up, Coke Zero, Greenpeace Brasil

Summer’s not too far away, and that means new campaigns from soft drink brands. And, a really interesting use of gaming and the metaverse.

Advertising:

Creative Picks | 28 Feb | Ariel India, Cadbury Perk, Olay Australia

This week, Ritwika Gupta reviews ads by Ariel India, Cadbury Perk and Olay Australia.

Advertising:

Creative Picks | 21 Feb | Super Bowl Ads | Coinbase, Uber Eats & Amazon Alexa

Ritwika Gupta reviews ads by Coinbase, Uber Eats & Amazon Alexa.

Advertising:

Creative Picks | 14 Feb | Mondelez India, Stop & Shop, Amazon Ads

This week, Ritwika reviews Valentine's day campaigns by Mondelez India, Stop & Shop, Amazon Ads.

Advertising:

Creative Picks | 7 Feb | Dove, Cadbury Dairy Milk & Amazon Alexa

Ritwika Gupta reviews ads by Dove, Cadbury Dairy Milk and Amazon Alexa.

Advertising:

Creative Picks | 31 Jan | LinkedIn, Apple, Parle G

This week, Ritwika Gupta reviews ads by LinkedIn, Apple and Parle G.

Advertising:

Creative Picks | 24 Jan | McDonald’s Sweden, Hyundai Motor India, Netflix India

This week, Ritwika Gupta reviews ads by McDonald's Sweden, Hyundai Motor India and Netflix India.

Advertising:

Creative Picks | 17 Jan | Olay India, Apple, Hero Motocorp

This week, Ritwika Gupta reviews ads by Olay, Apple and Hero MotoCorp.