Data Driven Marketing
Articles in Data Driven Marketing
December 12, 2018
December 12, 2018
Research:
Melt TV | Episode 08 | BARC, Data, And The CMO
"Only 5% of BARC's data and services are being used by the marketer."
December 4, 2018
December 4, 2018
Marketing:
Melt TV | Episode 07 | Siddharth Banerjee
The secrets of success for marketing in today's data-driven world, as shared by one of the country's biggest marketers.
November 20, 2018
November 20, 2018
Marketing:
Melt TV | Episode 05 | Data-Driven Marketing
How can a marketer sift through the humongous volumes of data to reach those insights? What role does the agency partner play?