January 2, 2019
January 2, 2019
Advertising:
"I'm not the team manager. I am the team captain."
January 29, 2018
January 29, 2018
Advertising:
"If every interaction is transnational, then it's not a relationship. Then it's 'dhandha'."
August 7, 2017
August 7, 2017
Research:
Question: Name five books that you recommend to marketers and CEOs. Answer: CEOs and CMOs come with rich experiences, which not only set them a class apart, but also hold them and their brands in good stead. However, in today’s world, unlearning is as important as learning. And therefore, it is key for them to be refreshed with the new realities and opportunities. I would, therefore, recommend these 5 books with each bringing a unique but key learning.
