Dentsu

Articles in Dentsu

News:

Melt Update | 28 November | Prasanth Kumar named President of AAAI

Meanwhile, Ogilvy launches ‘Reality’.

Advertising:

Melt TV | Episode 193 | Talented’s Gautam Reghunath & PG Aditiya On Reimagining The Agency Business

"Better creative work is the fastest shortcut to pricing ourselves higher."

News:

Melt Update | 6 September | Dentsu to drop international CEO role in restructure and MORE

Meanwhile, Mastercard acquires title sponsorship rights for all BCCI home matches.

News:

Melt Update | 2 September | Sidharth Rao launches Punt Partners and MORE

Meanwhile, Bharti Airtel has forayed into the ₹7,000-crore content delivery service market.

News:

Melt Update | 17 March | Starbucks CEO Kevin Johnson to retire next month & MORE

Meanwhile, Twitter restored the reverse-chronological feed to show the latest Tweets first.

News:

Melt Update | 1 Dec | Cannes Lions Launches New Creative B2B Lion & MORE

Dentsu International has hired Alex Hesz as global chief strategy officer.

News:

Melt Update | 12 Nov | Dentsu’s Ashish Bhasin Granted Early Retirement & MORE

In other news, Hiroshi Igarashi will succeed Toshihiro Yamamoto as Dentsu Group CEO.

News:

Melt Update | 25 Oct | Rashi Goel Moves on from Nestle India & MORE

Meanwhile, Twitter is launching Twitter Prism to bring together existing and new efforts that support diverse creators and publishers.

News:

Melt Update | 14 Oct | Nicola Mendelsohn Named Global Advertising Chief, Facebook & MORE

Meanwhile, Chanel has awarded its global media-buying account to Omnicom after a competitive pitch.

News:

Melt Update | 12 Oct | dentsu Retains Standard Chartered Global Media Remit & MORE

In other news, Usha International has appointed Anshuman Chakravarty as VP, Marketing for the Home Appliances Business.