Kantar Worldpanel

Articles in Kantar Worldpanel

Research:

Melt TV| Episode 230 | Kantar’s K Ramakrishnan On Brand Footprints, Consumer Behaviour & More

"The fundamental story is that local brands are making a resurgence."

Research:

Melt TV | Episode 181 | K Ramakrishnan

"Unique Brand Loyalty is a myth."

Research:

Melt TV | Episode 118 | K Ramakrishnan

"In times of crisis, the big grow bigger."

Research:

Melt TV | Episode 70 | K Ramakrishnan (Kantar Worldpanel)

"Every crisis is a big opportunity for a researcher."