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Marketing:

Melt TV | Episode 244 | Lenovo India’s Chandrika Jain On Marketing To The Indian Consumer & More!

"Indian consumers have the appetite to buy premium tech, and also the inclination to understand it."

News:

Melt Update | 18 May | Ogilvy Elevates Piyush Pandey as Chairman, Global Creative & MORE

Meanwhile, Swiggy has elevated Sneha John as Director - Marketing.

News:

Melt Update | 30 Apr |Facebook Posts Strong Numbers in New Quarter & MORE

Meanwhile, WPP has reported a 0.5% decline in its revenue less pass-through costs from the Indian market in Q1 2021.

News:

Melt Update | 10 July | Rahul Johri To Step Down As CEO, BCCI & MORE

In other news, MX Player has launched a new app called ‘MX TakaTak’ which will enable users to create short, entertaining videos.

News:

Melt In A Minute | Essel Group Sells 11% Stake, Apple Records 3% Growth In India & MORE

From Essel Group selling stake in Zeel to Oppenheimer Developing Markets Fund to Apple recording 3% revenue growth in India, here are the top stories of the day: