McCann Worldgroup India

Articles in McCann Worldgroup India

Marketing:

Melt TV | Episode 229 | Perfetti Van Melle India’s Rajesh Ramakrishnan on, Candy, Consumers & Campaigns

"Consumers don't know what they don't know. You have to identify unarticulated consumer needs."

News:

Melt Update | 29 November | Yahoo and Taboola enter 30 year exclusive commercial agreement and MORE

Meanwhile, NDTV-Adani: RRPRH ownership transferred to VCPL.

News:

Melt Update | 11 June | Facebook’s Global Head of Advertising Biz Carolyn Everson Exits & MORE

n other news, Tata Group will acquire a majority stake in e-pharmacy retailer 1MG, broadening its presence in the medical economy.

Advertising:

Ranbir Kapoor Does A Pepsi For Coke

The actor who had been with Pepsi since 2008 comes on board as Coke India’s new face. But the similarities don’t end here.