Mediacom

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News:

Melt Update | 26 Apr | Google Extends Support, Announces Rs 135 Cr Towards COVID-19 Relief & MORE

In global news, MediaCom is launching MediaCom Creative Systems, a global division that will aim to bring media and creative back together using data and technology.

News:

Melt Update | 21 Aug | MediaCom Rolls Out ‘Inclusive Planning’ Initiative & MORE

Meanwhile, DY Works has appointed Tresa Paul as CEO and MD.

News:

Melt Update | 14 May | Publicis Worldwide Shuts One Of Its Bengaluru Divisions & MORE

Meanwhile, Hill+Knowlton Strategies has appointed Abhishek Gulyani as chief executive officer in India.

News:

Melt Update | 12 May | Medicom Global CEO, Stephen Allan, To Step Down & MORE

Meanwhile, ZEE5 has appointed Anita Nayyar, former CEO of Havas Media Group, India & South East Asia as Head of Customer Strategy and Relationships.

News:

Melt Update | 13 April | Richa Goswami, Global Head Of Digital, Johnson & Johnson, Resigns & More

Meanwhile, Apple and Google team up to build coronavirus tracking system

News:

Melt In A Minute | Nike Pulls Out From Amazon, WARC Launches 2019 Asian Strategy Report & MORE

From Nike pulling out from Amazon to Pizza Hut India launching its first ad with YouTuber, Bhuvan Bam, here are the top stories of the day:

News:

Melt In A Minute | YouTube Can Delete Your Account If It Isn’t ‘Commercially Viable’ & More

Meanwhile Netflix India posted Rs 466.7 cr in revenue with a net-profit of Rs 5.1 cr for FY19

Marketing:

Creative Picks | Episode 23

From Jeevansaathi.com, Skittles to Smirnoff Ice, here are Ritwika Gupta’s favourite marketing innovations of the week. Let’s take a look!