MELT
Articles in MELT
February 18, 2022
Marketing:
Melt TV | Episode 156 | #CreativeComeback | Deepika Warrier
"Life happens. Babies are born, we get cancer, our parents age and need us. These life experiences make creativity richer and deeper."
February 11, 2022
Marketing:
Melt TV | Episode 155 | Anil Viswanathan
Marketing to a Gen Z audience using QR codes, the art of casting and more.
February 5, 2022
Marketing:
Melt TV | Episode 154 | Rajashree R (TCS) & Partha Sinha (The Ad Club)
The challenge of building a global brand from India.
January 28, 2022
Research:
Melt TV | Episode 153 | RJ Youngling
"Entrepreneurial science can help companies market correctly and simplify their value proposition."
January 22, 2022
Media:
Melt TV | Episode 152 | Shashi Sinha
"We will finally life the finger from the pause button and truly grow in 2022."
January 14, 2022
Advertising:
Melt TV | Episode 151 | Kunal Jeswani
"Aim to change the perception about Ogilvy."
January 8, 2022
Advertising:
Melt TV | Episode 150 | Rohit Ohri
"It's time to stop waiting for the light at the end of this dark tunnel. Instead, it's time to light the tunnel."
January 1, 2022
Marketing:
Melt TV | Episode 149 | Suresh Narayanan
"People, Planet and Partnerships are my key priorities for 2022."
December 25, 2021
Advertising:
Melt TV| Episode 148 | This Year’s Most Enjoyable Christmas Advertising
In this episode, Melt curates the advertising that stood out amidst the outpouring of festive marketing messages.
December 17, 2021
Marketing:
Melt TV | Episode 147 | Sir Martin Sorrell
"Digital will dominate in 2022."