September 19, 2020
September 19, 2020
Advertising:
A whopping 109 Black, Blue and Bronze Elephants found new homes.
September 15, 2020
September 15, 2020
Advertising:
The commercial is about ‘growth’. Not physical growth or mental growth, but ‘growth’ of the protagonist.
August 29, 2020
August 29, 2020
Marketing:
Find out more about Burger King, Popeye's and Tim Horton's efforts during the pandemic.
August 26, 2020
August 26, 2020
Marketing:
"Online video content consumption has spiked during lockdown."
August 15, 2020
August 15, 2020
Advertising:
The art and science of creating ad films.
August 12, 2020
August 12, 2020
Research:
"Retailers need to be where their shoppers are present."
August 3, 2020
August 3, 2020
Media:
How can a business like BookMyShow adapt to the consumer’s appetite for attending events during the lockdown? Ashish Hemrajani answers.
July 26, 2020
July 26, 2020
Marketing:
How Mondelez India rose to the lockdown challenge.
July 12, 2020
July 12, 2020
Research:
"An opportunity for brands that can offer small joys and sunshine."
June 29, 2020
June 29, 2020
Media:
"Television will continue to be the dominant medium in India."
