June 11, 2019
June 11, 2019
Marketing:
"Be obsessed, understand your brand, develop criteria."
June 10, 2019
June 10, 2019
Advertising:
"The time has come not to sell, but to connect."
May 5, 2019
May 5, 2019
Research:
What does the Indian Readership Survey Q1 2019 tell marketers and publishers about the state of the newspaper business?
April 27, 2019
April 27, 2019
Advertising:Videos
Do awards matter to the marketer? Do they still matter to the agency? Santosh Padhi, Amer Jaleel and nJosy Paul discuss in this episode.
April 22, 2019
April 22, 2019
Marketing:
How did brands and corporates leverage the world's biggest gathering of people?
April 13, 2019
April 13, 2019
Marketing:
The how and why of sustainability and corporate reporting, from Arvind Agrawal (CEO, AICL) and Harsh Purohit (Founder Director, Cognito India).
April 12, 2019
April 12, 2019
Advertising:
What led Nandini Dias (CEO, Lodestar UM) to start this social initiative?
April 5, 2019
April 5, 2019
Advertising:
"We think that India is the continent of the future. We are behind - in the 19th century - and you are in the 21st century".
April 5, 2019
April 5, 2019
Advertising:
Bobby Pawar was recently appointed the new Chairman and CCO at Havas Group India. What is his mandate, and what is the road ahead for the French conglomerate's Indian journey?
April 5, 2019
April 5, 2019
Advertising:
Living legend Jacques Seguela (Director, Havas Group) on storytelling in an era of technology, in this interview with Anant Rangaswami (Editor, Melt).
