MELT

Articles in MELT

Marketing:

Melt TV | Episode 23 | RS Sodhi (MD, GCMMF)

RS Sodhi (MD, GCMMF) talks production, innovation, distribution, marketing and more with Anant Rangaswami (Editor, MELT).

Media:

Melt TV | Episode 22 | Unmetric’s Lakshmanan Narayan

Social Media Benchmarking VS Content Intelligence

Research:

Melt TV | Episode 21 | Rajan Anandan (VP – SE Asia & India), Google

"Voice is the new black on the Internet."

Research:Videos

Melt TV | Episode 20 | Prakash Varma (Nirvana Films)

"Ideally, the marketer is not required on the sets of an ad film."

Research:Videos

Melt TV | Episode 17 | Ariel’s #ShareTheLoad Campaign

Why does P&G India choose to continue the campaign?

Research:

Melt TV | Episode 16 | Pradeep Guha & The IAA World Congress

What to expect from the 44th IAA World Congress?

Media:

Melt TV | Episode 15 | Punit Goenka

"If you're not relevant to the customer, you're not relevant to the market."

Marketing:

Melt TV | Episode 14 | Brands, Activations, Events & More

How can a marketer make the most from associating, partnering, organising, or sponsoring an event?‬ ‪