November 24, 2023
November 24, 2023
Marketing:
"We look for brand growth and equity growth from Initiatives like #STEMTheGap. Social change is also a good metric to look at."
November 17, 2023
November 17, 2023
Marketing:
"Indian consumers have the appetite to buy premium tech, and also the inclination to understand it."
November 10, 2023
November 10, 2023
Marketing:
"The product is the best exemplification of the brand."
November 4, 2023
November 4, 2023
Marketing:
"Premiumisation will grow since disposable income is increasing, penetration is growing, and consumer awareness is improving."
October 27, 2023
October 27, 2023
Marketing:
"Whoever wins the end customer, wins the overall market."
October 21, 2023
October 21, 2023
Research:
"Marketers must understand that investing in a brand means investing to safeguard its future."
October 13, 2023
October 13, 2023
Marketing:
"Today, luxury needs transparent and uniform pricing. It helps build customer loyalty and trust."
October 6, 2023
October 6, 2023
Marketing:
"Marketers can get condescending towards non-urban consumers. They shouldn't."
September 30, 2023
September 30, 2023
Advertising:
"Nothing changes. I'm just handing over the captaincy, and I will continue playing."
September 22, 2023
September 22, 2023
Marketing:
"Great packaging can help create a truly memorable customer experience."
