Mondelez
Articles in Mondelez
August 4, 2023
Marketing:
Melt TV | Episode 228 | Mondelēz India’s Nitin Saini On Birthdays, Gifts & Generative AI
"A clear brand purpose gives great tailwinds to creative ideas. Technology just brings it to life."
October 22, 2022
Marketing:
Melt TV | Episode 188 | Anil Viswanathan Talks Mithai, MarTech & More
"Ideas still dictate the quality of impact we have, but data provides the clarity."
August 17, 2022
News:
Melt Update | 17 August | upGrad brings in Myleeta AgaWilliams and MORE
Meanwhile, Mondelez split its $1.6bn media account between Publicis Groupe, WPP and Vayner Media.
February 21, 2022
News:
Melt Update | 21 Feb | Mondelez International Promotes Anil Viswanathan to VP – Marketing & MORE
In other news, L’Oréal India has named Vignesh Nair as its Lead – Communication & Engagement.
November 24, 2020
News:
Melt Update | 24 Nov | Mondelez Hires MediaMonks And Publicis Groupe For Global Content Production & MORE
In other news, Prasanna Kumar has quit WPP to join Alibaba Group as Global Media Director
July 26, 2020
Marketing:
Melt TV | Episode 76 | Anil Viswanathan (Mondelez India)
How Mondelez India rose to the lockdown challenge.
June 30, 2020
News:
Melt Update | 30 June |Government of India Bans 59 Mobile Apps & MORE
Meanwhile, Disney+Hotstar will launch 'Multiplex' on 24 July 2020, to premiere seven new Hindi films.
January 28, 2020
News:
Melt In A Minute | Super Bowl Advertisers Pause Marketing Following Kobe Bryant’s Death & More
Closer home Publicis India won creative mandate of Emami Navratna after a multi-agency pitch
August 21, 2019
News:
Melt In A Minute | Mondelez Consolidates Global Creative Into WPP And Publicis & More
From Mondelez awarding global creative duties to WPP and Publicis to Asheesh Malhotra heading Dentsu India Mumbai office, a look at today's top news