ogilvy
Articles in ogilvy
February 24, 2024
Media:
Melt TV | Episode 257 | Sam Balsara Explains Why “Indian AdEx Has Hit A Speed Breaker” & More
"Advertisers should focus on volume growth, not just profit growth."
September 30, 2023
Advertising:
Melt TV | Episode 237 | Ogilvy’s Devika Bulchandani & Piyush Pandey On Leadership Transition In India
"Nothing changes. I'm just handing over the captaincy, and I will continue playing."
December 1, 2022
News:
Melt Update | 28 November | Prasanth Kumar named President of AAAI
Meanwhile, Ogilvy launches ‘Reality’.
October 27, 2022
News:
Melt Update | 27 October | WPP posts 3.8% growth in Q3 2022 and MORE
Meanwhile, Coca-Cola’s Sprite has become a billion-dollar brand in India.
October 7, 2022
News:
Melt Update | 6 October | Meta India elevates Arun Srinivas and MORE
Meanwhile, The Entertainment Content Owners Association of India (ECOA) has elected Hiren Gada, CEO of Shemaroo Entertainment, as their new President.
September 12, 2022
News:
Melt Update | 8 September | Devika Bulchandani to step in as global CEO, Ogilvy and MORE
Meanwhile, Meta launches Creators of Tomorrow showcase.
August 13, 2022
Advertising:
Melt TV | Episode 178 | Ogilvy’s Devika Bulchandani
"The advertising industry is facing an identity crisis."
June 29, 2022
News:
Melt Update | 27 June | 9 out of 12 Indian Lion Winners Also Won At KCA and MORE
Meanwhile, Zomato to acquire Blink Commerce.
May 28, 2022
Advertising:
Melt TV | Episode 167 | “Open House” with Piyush Pandey & Rajiv Bajaj
"Advertising should mirror a company's strategy."
April 15, 2022
News:
Melt Update | 15 March | Kunal Jeswani elevated to Group CEO – Ogilvy Singapore & Malaysia and MORE
Meanwhile, effective 1st June 2022, VR Rajesh will be elevated to Group President, Ogilvy India.