Ogilvy India

Articles in Ogilvy India

Marketing:

Melt TV | Episode 188 | Anil Viswanathan Talks Mithai, MarTech & More

"Ideas still dictate the quality of impact we have, but data provides the clarity."

Marketing:

Melt TV | Episode 187 | Insights, Highlights & DE&I at MMA India’s SMARTIES Awards

Innovation. Metaverse. NFTs. Data. Diversity. Equity. Inclusion. And much more.

Advertising:

Melt TV | Episode 178 | Ogilvy’s Devika Bulchandani

"The advertising industry is facing an identity crisis."

News:

Melt Update | 4 July | Ogilvy India elevates Hirol Gandhi and MORE

Meanwhile, M.AD School of Ideas, formerly known as Miami Ad School, has announced its new campus in Bengaluru.

Advertising:

Melt TV | Episode 172 | The Big Winners At The 2022 Cannes Lions

From "Long Live The Prince" to "Super. Heroes." to "The Unfiltered History Tour" and more!

Advertising:

Melt TV | Episode 171 | Highlights from #KCA22 & Cannes Lions

Elephants, Lions, and more!

Advertising:

Melt TV | Episode 167 | “Open House” with Piyush Pandey & Rajiv Bajaj

"Advertising should mirror a company's strategy."

Advertising:

Melt TV | Episode 164 | Rory Sutherland & Ella Jenkins

Insights and analysis from the tenth edition of the Behavioural Science Annual.

News:

Melt Update | 2 May | Samir Singh elevated as Unilever CMO – Personal Care and MORE

Meanwhile, Twitter has said there has been a miscalculation in the calculation of its Average Monetisable Daily Active Users metric.

News:

Melt Update | 26 April | Leadership Changes At BBH India and MORE

Meanwhile, Consulting giant Accenture has renamed Accenture Interactive, its advertising and marketing services arm, as Accenture Song.