PepsiCo India

Articles in PepsiCo India

Marketing:

Melt TV | Episode 218 | Pepsi’s Saumya Rathor On The “Culture Curator” Role For Brand Pepsi & More!

"Brand Pepsi is about capturing the spirit of youth in a bottle."

News:

Melt Update | 29 July | Google delays cookie-cutting deadline to 2024 and MORE

Meanwhile, PepsiCo India moves media mandate to Publicis Groupe.

Advertising:

Creative Picks | 7 March 2022 | Whisper, 7Up, Coke Zero, Greenpeace Brasil

Summer’s not too far away, and that means new campaigns from soft drink brands. And, a really interesting use of gaming and the metaverse.

News:

Melt Update | 31 Aug | Anand Bhadkamkar Quits as Dentsu India CEO & MORE

Meanwhile, Gaurav Thaney has joined ZEE as senior vice president, Digital business.