P&G India

Articles in P&G India

Marketing:

Melt TV | Episode 271 | What’s The Relationship Between Stand-up And CSR?

Using humour to bridge learning gaps.

Marketing:

Melt TV | Episode 265 | How Does Ariel Drive Social Change Through #ShareTheLoad?

Exploring #ShareTheLoad, a case study of purpose-driven marketing done right.

Advertising:

Melt TV | Episode 216 | All About “See The Signs”, Ariel’s “#ShareTheLoad” Campaign

"Being a force for good definitely translates to growth."

Marketing:

Melt TV | Episode 209 | Whisper’s #KeepGirlsInSchool Campaign feat. “The Missing Chapter – For Moms”

"Good purpose-driven advertising can be a force for growth."

Advertising:

Melt TV | Episode 172 | The Big Winners At The 2022 Cannes Lions

From "Long Live The Prince" to "Super. Heroes." to "The Unfiltered History Tour" and more!

Research:Videos

Melt TV | Episode 17 | Ariel’s #ShareTheLoad Campaign

Why does P&G India choose to continue the campaign?