November 20, 2019
November 20, 2019
News:
From Mediamonks announcing merger with WhiteBalance to LinkedIn releasing ‘The Long and Short of ROI’ report, here are the headlines of the day:
September 13, 2017
September 13, 2017
Media:
How will Machine Learning and Artificial Intelligence change Google's Marketing Platforms? Google's Abhinav Chetan explains at Zee MELT 2017.
August 4, 2017
August 4, 2017
Research:
While Indian brands still majorly relies on print and television advertising, some brands are heavily leaning towards cinema advertising. Cinema advertising has seen a considerable growth in recent years. One wonders what is driving the marketers to invest there.
