Sam Balsara

Articles in Sam Balsara

Media:

Melt TV | Episode 206 | Sam Balsara Talks AdEx And Decodes The Pitch Madison Advertising Report 2023

"In 2022, Digital finally overtook TV as the single largest medium as per AdEx".

News:

Melt Update | 7 October | WPP acquires remaining 26% stake in MediaCom India and MORE

Meanwhile, Meta introduces new AI model ‘Make-A-Video’.

Media:

Melt TV | Episode 157 | Sam Balsara

The report estimates that India will continue to be the fastest-growing advertising market in the world, while Global AdEx is estimated to grow at 11%.

Marketing:

Melt TV | Episode 133 | ZeeMELT 2021: History Is Not Bunk

Get ready to go #BackToTheFuture and magically connect a slice of history to the times we live in.