upGrad
Articles in upGrad
October 8, 2022
Marketing:
Melt TV | Episode 186 | upGrad’s Arjun Mohan On Marketing EdTech in India
"It's not just about creating a stellar product. You have to explain to the consumer how your product will change their life."
August 17, 2022
News:
Melt Update | 17 August | upGrad brings in Myleeta AgaWilliams and MORE
Meanwhile, Mondelez split its $1.6bn media account between Publicis Groupe, WPP and Vayner Media.
February 28, 2022
News:
Melt Update | 28 Feb | Twitter & Facebook Stop Ads amid Russia-Ukraine Conflict & MORE
Meanwhile, Tech Mahindra has forayed into the metaverse with the launch of TechMVerse.
November 26, 2021
News:
Melt Update | 26 Nov | PHD Appoints Chris Stephenson as Global CMO & MORE
Meanwhile, Popeyes has appointed Tanushri Rastogi as marketing lead for Asia Pacific.
October 11, 2021
News:
Melt Update | 11 Oct | Lowe Lintas Appoints Vasudha Misra as Regional Creative Officer, Delhi & MORE
Meanwhile, upGrad has partnered with SonyLIV as the co-presenting sponsor for the very first edition of Shark Tank India.
August 9, 2021
News:
Melt Update | 9 Aug | Facebook Partners with UNICEF India to Build Safer Online Experiences & MORE
In other news, upGrad has closed a $185-million funding round at a valuation of $1.2 billion, thus entering the coveted unicorn club.
July 30, 2021
News:
Melt Update | 30 July | McCann Worldgroup Makes Leadership Changes & MORE:
The Procter & Gamble Company (P&G) has elevated Shailesh Jejurikar as the Global Chief Operating Officer.
January 12, 2021
News:
Melt Update | 12 Jan | McCann Appoints Chris Macdonald as CEO & Chair, Harjot Singh as Global CSO
Meanwhile, Viacom18 has appointed Kunal Gaur as its Chief Commercial Officer.
August 4, 2020
News:
Melt Update | 4 Aug | Coca Cola India Launches Two New Minute Maid Variants & MORE
Meanwhile, Gayatri Yadav has joined Sequoia India as the Chief Marketing Officer.
May 28, 2020
News:
Melt Update |28 May| Google Considering Buying Stake In Vodafone Idea & MORE:
Meanwhile, Dentsu Group has announced that it plans to cut overall costs by 7% this year.