WPP
Articles in WPP
July 1, 2022
News:
Melt Update | 1 July | Leo Burnett is creative partner for PepsiCo India and MORE
Meanwhile, WPP has announced “Making Space” – a new initiative focused on giving people 'space’ to look after their wellbeing and inspire creativity.
April 6, 2022
News:
Melt Update | 6 April | Gautam Reghunath & PG Aditiya launch “Talented” and MORE
Meanwhile, PepsiCo India ends its three-decade-old ties with WPP firms Mindshare and Wunderman Thompson.
March 7, 2022
News:
Melt Update | 7 March | Entries To 2022 Kyoorius Creative Awards Begin & MORE
Meanwhile, Japan-based ADK is set to acquire Indian independent Rage Communications.
February 23, 2022
News:
Melt Update | 23 Feb | WPP’s Hogarth Launches ‘The Metaverse Foundry’ & MORE
In other news, WPP has acquired influencer marketing agency Village Marketing.
February 9, 2022
News:
Melt Update| 9 Feb | Mars Reappoints MediaCom & Essence for Global Media Duties & MORE
In other news, Omnicom posts full year organic growth of 10.2%.
February 7, 2022
News:
Melt Update |7 Feb | FCB Group India launches FCB KL.LK in South Asia & MORE
In other news, Bata India has on-boarded actor Disha Patani as the new brand ambassador.
January 31, 2022
News:
Melt Update | 31 Jan | Publicis Groupe India Appoints Roopesh Pujari as CTO & MORE
In other news, Swiggy has roped in Michelle Kumar as VP - PR and Corporate Communications.
December 7, 2021
News:
Melt Update | 7 Dec | Britannia Industries Calls for Media Review & MORE
In global news, WPP has acquired a majority stake in branding and design agency Made Thought.
November 30, 2021
News:
Melt Update | 30 Nov | Parag Agrawal Becomes New Twitter CEO & MORE
In other news, Netflix India has elevated Pritish Wesley as head of creative marketing production.
November 9, 2021
News:
Melt Update | 9 Nov | WPP Bags Majority of Coca-Cola’s $4 Billion Account & MORE
Meanwhile, British Airways has appointed Omnicom Media Group as the global media planning and buying agency.