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November 16, 2022
News:
Melt Update | 15 November | OMG advises clients to pause Twitter ad spend and MORE
Meanwhile, Quint & Newslaundry invest in The News Minute.
September 20, 2022
News:
Melt Update | 20 September | YouTube ends 10 unskippable ad experiment and MORE
Meanwhile, Network18 ropes in Palki Sharma.
July 28, 2022
News:
Melt Update | 28 July | Coca-Cola to introduce Limca Sportz and MORE
In other news, the Asian Cricket Council (ACC) has decided to relocate Asia Cup tournament from Sri Lanka to the UAE.
July 22, 2022
News:
Melt Update | 22 July | IPG posts 4.6% YoY organic net revenue growth in Q2’22 and MORE
Meanwhile, on Instagram new video posts shorter than 15 minutes will be shared as reels.
April 8, 2022
News:
Melt Update | 8 April | Tata launches Tata Neu and MORE
Meanwhile, Meta will enable users to share videos to Facebook Reels from third-party apps, directly.
January 12, 2022
News:
Melt Update | 12 Jan | Dentsu International Appoints Nnenna Ilomechina as Global COO & MORE
Meanwhile, Samya Deb has joined YouTube as Head of Brand Creative Studio.
December 1, 2021
News:
Melt Update | 1 Dec | Cannes Lions Launches New Creative B2B Lion & MORE
Dentsu International has hired Alex Hesz as global chief strategy officer.
August 6, 2021
News:
Melt Update | 6 Aug | YouTube Invests in New Monetisation Options for Creators & MORE
In other news, Microsoft is planning to integrate Spotify into a new Windows 11 feature.
May 13, 2021
News:
Melt Update | 13 May | YouTube Announces $100 Million Creator Fund for ‘Shorts’ & MORE
In other news, Nikhil Gandhi quits TikTok.
May 7, 2021
News:
Melt Update | 7 May | YouTube to Launch ‘Brand Extensions’ & MORE
In global news, Jaguar Land Rover Ropes in Accenture as Global Marketing Operations Partner.