Zee Melt 2019 | Today's consumer has the attention span of a goldfish

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Zee Melt 2019 | Today’s consumer has the attention span of a goldfish

melt, August 12, 2019

In today's fast-paced world, how can you get the consumer to stay attentive?

This discussion features Ajit Andhare, COO, Viacom18 Studios;
Sameer Pittalwala, Co-Founder and CEO, Culture Machine;
Sukesh Nayak, CCO, Ogilvy,
and was moderated by PG Aditiya, Executive Creative Director, Dentsu Webchutney.

This discussion was conducted at Zee MELT 2019, India’s biggest conference for disruptive marketing practices. Visit zeemelt.com and sign up for latest updates.

More about: 2019 Advertising Ajit Andhare ATL BTL Communications Conference Culture Machine Digital Disruption India Learnings Lessons Marketing Media MELT ogilvy Sameer Pittalwala Sukesh Nayak Tips Trends Tricks Unbounce Viacom18 Studios Zee Zee Melt

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