Ritwika Gupta

Articles by Ritwika Gupta

Advertising:

Creative Picks | Episode 36

On this week’s episode, Ritwika Gupta takes a look at the newly released ads from Bajaj Avenger, Walmart Canada and Ministry of Road Transport and Highway.

Marketing:

Creative Picks | Episode 35

On this week’s episode, Ritwika Gupta takes a look at the marketing campaigns from Tata Tiscon, Hershey’s India and Olay.

Marketing:

Creative Picks | Episode 34

From Ola's #RoadToGold campaign to IHOP's name change to IHOB, here are the marketing stunts that made an impact this week. Ritwika Gupta takes a look: 

Advertising:

Creative Picks | Episode 33

On this episode, Ritwika Gupta analyses ads by Lava Mobiles, Mahindra and Voiz. Here are the 3 advertisements that caught our attention this week.

Marketing:

Creative Picks | Episode 31

From OMO, McDowell’s No.1 to Reebok, here are Ritwika Gupta's favourite marketing innovations of the week. Let’s take a look!

Advertising:

Creative Picks | Episode 29

On this episode, Ritwika Gupta analyses ads by Heineken 0.0, Mcdonald's Germany and Parle 20-20. Let's take a look!

Marketing:

Creative Picks | Episode 27

From Burger King's out-of-office reply generator to ITC Vivel's 'Know Your Rights' initiative, here are Ritwika Gupta's favourite marketing innovations of the week.

Advertising:

Creative Picks | Episode 25

From Stabilo, ICICI to Xiaomi, here are Ritwika Gupta's favourite ads of the week. Let’s take a look!

Marketing:

Creative Picks | Episode 23

From Jeevansaathi.com, Skittles to Smirnoff Ice, here are Ritwika Gupta’s favourite marketing innovations of the week. Let’s take a look!

Advertising:

Domino’s Celebrates Mother’s Day With A Cringeworthy Ad

Titled ‘Maa Nahin Bhoolti’, the ad by Domino’s Pizza (India) is disrespectful and insensitive.