Articles by Ritwika Gupta
November 20, 2017 Advertising:
Conceptualised by DDB Mudra, Sony Max2’s new ad will melt your heart.
November 14, 2017 Advertising:
You will fall in love with Moz, the lovable monster who hangs out with Joe.
November 13, 2017 Advertising:
Coca-Cola’s new ad highlights Saudi Arabia’s decision to allow women to drive for the first time.
November 10, 2017 Advertising:
The new holiday commercial by Amazon will put a big smile on your face.
November 6, 2017 Advertising:
CNN's new “Facts First” marketing campaign uses an apple to attack Trump's ‘fake news' claims
November 3, 2017 Advertising:
Conceptualised by Ogilvy & Mather, the film narrates the story of a small-town boy who wants to make a name for himself in his hometown. The brand’s efforts at creating a niche and making consumers aware about their initiatives, is commendable.
November 1, 2017 Advertising:
Conceived and executed by Ogilvy South, the new Fortune Oils ad film features Akshay Kumar and celebrates the idea of home cooked food.
October 30, 2017 Marketing:
Here is why the brand only follows 11 people in this mastermind Twitter marketing stunt.
September 11, 2017 Advertising:
Good, bad, brilliant - Ritwika Gupta reviews the commercial messages which caught her eye in the last few months.
August 9, 2017 Advertising:
The #LookUp campaign by Vodafone showcases a video portraying the need for face-to-face interactions today. Quite a bold move being a telecom company, Vodafone emphasizes the importance of spending time with loved ones and expressing emotions in person rather than through a text or call.