While most brands went all out to create romantic creatives for Valentine’s Day last week, Twitter and Burger King’s anti-Valentine’s day campaigns stood out and caught our attention. Meanwhile, McDonald’s Italy found an artistic way to promote the late opening of its restaurants with two striking ads evoking the night sky. Here are the activations we loved:

1. Twitter
The Dating Twitter Advice Bureau
Agency: Flying Object

2. Burger King
#BurgerQuinn

3. McDonald’s Italy
“Open Late”
Agency: Leo Burnett Milan