At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News:
1. S4 Capital Merges 4 Mile Analytics with Media Monks
S4 Capital has announced a merger between California-based analytics firm 4 Mile Analytics and Media Monks. This is an effort to continue expanding the agency’s global analytics capabilities and client base. As per brandinginasia, the merger meets the demand for more analytics capabilities and partnerships in particular with the firm’s Looker and Google Cloud platforms.
2. Havas Media Group India Elevates Uday Mohan as President & Chief Client Officer
Havas Media Group India has elevated Uday Mohan to the role of President and Chief Client Officer, effective immediately. This is aligned with Havas Group India’s vision of building strong leadership across each of its agencies. Uday Mohan will continue to report to Mohit Joshi, CEO, Havas Media Group India.
3. Rediffusion Appoints Ruchira Raina as Executive Director, South & East India
Rediffusion has appointed as Ruchira Raina as executive director, South and East India. Raina will be based in Bengaluru. This is her second stint with Rediffusion, having spent close to a decade with the agency between 1993 and 2002.
4. CNN Digital Worldwide Promotes Steve George to Director, APAC
CNN Digital Worldwide has promoted Steve George to Director of CNN Digital for the Asia-Pacific region. He will be responsible for digital content, strategy and publishing. Prior to this role, George was a senior news editor for CNN Digital.
5. Aditya Birla Fashion Picks Up 51% Stake in Masaba Label for Rs 90 crore
Aditya Birla Fashion and Retail Limited (ABFRL) acquires a 51% stake in House of Masaba Lifestyle Private limited for Rs 90 crore. Through this, ABFRL will strengthen its play into fashion for digitally native consumers along with marking a foray into the beauty and personal care segment. As per livemint, the two will create a digital-led portfolio play across the affordable luxury segment in the fashion, beauty and accessory categories.
